On their way

After months of anticipation, my books will arrive at your favorite retailer within the next couple of days. Strange as it may seem, excitement is only one of the things I am feeling right now – the other is a bit of anxiety. Most of that stems from my lack of marketing knowledge and computer ability. Writing the book ┬áis only about 10% of self publishing; the rest is marketing and sales. As I understand it, this is the Achilles heel of most new business ventures and the primary reason they fail.

What this means for me is a commitment to the long term, and continuous learning and growth. Little by little I will get the hang of it and make incremental changes which will help me grow my share of the market. Practically speaking, I am not expecting to see enormous sales figures or wild throngs of fans waiting with bated breath for my next book (might be nice though). For some authors it takes a couple of years for their work to be noticed, and I am expecting the same. Meanwhile, I will keep writing and adding to my collection of great reads. If you are reading this post, and happen to be one of my earliest of fans, I say WELCOME! I am very excited to have you along for the ride, and hope you enjoy my stories as much as I do.

Now I understand

When I started on the path to self-publishing, I really had no idea how many different things I would have to learn to do for myself. In traditional publishing, the author relied on the publishing house to take care of all the details (and there are a lot of them) while they happily returned to doing what they wanted most to do – write.

I know it sounds like I am complaining, and I suppose I am in a way, but I don’t think the average reader has a clue how much is involved in publishing your own work. The process is daunting and frustrating, along with scary and time consuming. I’m quite sure there are other words I could use, but not in polite company! Will it all work out in the end – sure. Will it be worth it – yes. Is it for the feint of heart – no!